Branding &
Logo design

  Branding that puts your
place on the map

Visual identity design that attracts, engages, and keeps people coming back

 Whether you’re launching a new museum exhibit, opening a retail space, or rebranding your destination — the way your brand looks, shapes how people feel when they find you, visit you, and remember you. I help you build a visual identity that captures attention, tells your story, and builds local love.

Great branding does 3 things

It brings people in

A strong visual identity draws attention — from tourists scrolling online to families exploring the local area. Think signs, packaging, and logos that spark curiosity and get
people through the door.

It makes them stay

Once inside, your brand builds trust and creates a cohesive, professional experience. Everything from color to tone helps your visitors feel like they’re in the right place.

It brings them back

When people leave with a great impression — and maybe a well-designed souvenir, your brand sticks in their memory.

That means repeat visits, word-of-mouth buzz, and long-term recognition.

What’s
included in
your branding and logo package

 This isn’t just design. It’s strategic storytelling, made to
work across signage, merch, packaging, and print.

What we’ll cover

  • 30-minute consult

  • Discovery questionnaire

  • Brand strategy session

  • Moodboard to align
    creative direction

What you’ll receive

  • Logo suite: including primary,
    secondary, submarks

  • Custom brand icon or pattern

  • Colour palette and typography

  • Business card design

  • Social media graphics

  • Two rounds of refinements

Final delivery

  • Brand guidelines

  • Print and web logo files

  • Vector EPS and print-
    ready PDFs

  • Ready-to-use assets for
    cards and social

How it works

Discover

We start with the story behind your space, your goals, and what makes it memorable

Direction

I craft a clear, creative direction using moodboards and early concept work.

Design

You’ll receive logo concepts that reflect your space, your people, and your goals — refined until they feel spot on.

Deliver

Once approved, you get everything
you need to roll out your brand consistently and confidently.

Branding
in the wild

See how my clients have used branding to elevate
everything from signage and uniforms to shop fronts
and merchandise.

What clients say

“Our new look helped us feel more professional and polished, and it shows — visitors now comment on the design before anything else.”

Source

“Our new look helped us feel more professional and polished, and it shows — visitors now comment on the design before anything else.”

Source

“Our new look helped us feel more professional and polished, and it shows — visitors now comment on the design before anything else.”

Source

Let’s turn your space into a destination people won’t forget

If you’re ready to launch or refresh your brand so it actually reflects the magic of your space, let’s talk. I’ll help you create visuals that attract, welcome, and stick.